ABOUT

Briefed to create a new master for Indonesia, WLT handled the creative strategy and copy origination and along with Smoke&Mirrors London we mocked up storyboards of various creative executions and built extensive 3D assets, which we cut together with existing master material. Using 3D/ texture mapping we created photo-real cucumbers and built some nice animations from bursting ingredients to a more trickier liquid pouring simulation.

All in all, it's a lovely little number that's been very well received.

Software used: Cinema 4D, Modo and Flame Assist.