Alessandro Zingaro Freelance - ArtDirector

ABOUT

For the launch of the new @magnum Euphoria, Wonder, and Chill, we recreated the evocative atmosphere of the Pleasure Express and brought it to Milan. A conductor from another era guided the tasting through three exciting reveal moments, presenting the new range to influencers and journalists.
In the following days, the Pleasure Express traveled through the city center, allowing everyone to taste the new ice creams and embark on a brand new journey of flavor by Magnum.

MADEIT CREDITS

  • MAGNUMClient
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