About me

With 23 years of experience in the healthcare industry, Alessandra Gomes has consistently used creativity as a force to transform how health is communicated. As Executive Creative Director at McCann Health Brazil, she has also collaborated with independent agencies within major global communication groups such as WPP and IPG Health. Throughout her career, she has worked with more than 80 brands, always pushing to elevate the standards of healthcare communication in Brazil.

Alessandra has built high-performing creative teams, expanded business opportunities and developed award-winning work recognized at major international festivals including LIA, New York Festivals, The One Show, Saniss Awards, Epica Awards, Communication Arts and Clube de Criação.

Her industry recognition also extends to the jury room. Alessandra has served as a juror at several prestigious festivals, including The One Show, New York Festivals, Gerety Awards and LIA. In 2023, she was invited to serve as Jury President for Craft Pharma - Health & Wellness at the LIA Awards. She has also been invited as a speaker at industry events and festivals.

In 2024, Alessandra joined the jury of the Health & Wellness category at the Cannes Lions International Festival of Creativity.