ABOUT
Brief
To create an interactive piece for an exhibition environment to evoke a reaction ( emotion ).
Concept:
Instead of going with the easy route of ' Laughter' or ' Fun' I really wanted to do something with a bit more meaning. Through research and my love of Black Mirror, I was inspired by the ' Nose Dive ' concept with social media. So from that, I came up with the idea of an ' Anti Social Pharmacy which focused on addiction to social media. In the exhibition, the user was thrust into a pharmaceutical environment where they prescribe themselves medication through answering questions. At the end, they would be told which phase of addiction they were and a helpful tip to decrease their addiction.
I found that this method was very useful for data collection both for individuals and collectively.
MADEIT CREDITS
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Alannah MastersGraphic Designer
Back to Anti Social Pharmacy project
Andrea
Cofounder and President, studio flamini and MARC Research Center
Italy