ABOUT

SÉRÈNE Suisse is a luxury skincare CGI product visualization case study focused on high-end cosmetic branding, product rendering, packaging presentation, and digital campaign asset creation.

The project was developed to create a complete premium visual system for a Swiss-inspired skincare brand. The goal was to produce elegant, realistic, and commercially usable CGI visuals that could support website hero sections, product pages, marketing campaigns, social media content, advertising creatives, and luxury brand presentations.

Each product was modelled from scratch using a CAD-style workflow in Plasticity, then refined and staged inside Cinema 4D. The final visual quality was developed through Redshift materials, controlled studio lighting, premium metallic finishes, glass shading, cosmetic cream materials, and carefully composed camera setups.

The creative direction focused on a clean luxury beauty aesthetic using emerald green, metallic gold, black, white, and soft neutral.