ABOUT
Client: Tommy Hilfiger
A Touch of Style
INSIGHT
Our interaction with fashion brands has shifted as, with the ceaseless rise of mobile and tablet technology, we’re now moving beyond the desktop. It was time to reenergise Tommy Hilfiger by delivering truly powerful interactive experiences in a world led by touch.
IDEA
Incorporating responsive design, infinite scrolling and a flexible grid based layout, the site acts as an vital podium for the brand. With the ability to emulate the premium feel of a flagship store, you can now experience the true Tommy Hilfiger with a simple flick of your finger. On any device.
IMPACT
With a 400% increase of unique visitors to the Tommy Hilfiger global brand site, translating to millions more potential customers from around the world, the new site offered a fluid and intuitive engagement with the site’s branded content.
Back to GLOBAL.TOMMY. COM project
Andre Van Dyk
Global Design Director
South Africa
Jack Richardson
Graphic Designer, Supremebeing™ LTD
United Kingdom
ISL Incite Solutions ltd
United Kingdom