ABOUT

We relaunched the brand-new, fully responsive website for The View From The Shard, future-proofing it to ensure effective site responsiveness as the visitor attraction continues to develop new ticketing packages, experiences and special occasions.

The brief was to design and build a site that the in-house marketing team could have full control over, giving them the ability to update as appropriate, depending on their schedule of events and offers. AKA also included robust analytics system monitoring user behaviour to recommend what and where to optimise - ensuring a smooth user experience and path to purchase that keeps up with changes in user habits.

User experience has been elevated to dizzying new heights and the website now reflects the excitement of this top London visitor attraction!