ABOUT

Air has developed the brand standards, wayfinding and interiors standards for the new brand VIVO! This successful portfolio now spans four countries; Poland, Romania, Czech Republic and Slovakia.

Brief
To develop a new interior identity with architectural enhancements that could be implemented across eight VIVO! centres through a set of design guidelines. In addition, develop a set of brand guidelines that could be implemented across VIVO’s marketing materials.

Solutions
Understanding VIVO’s brand values of energy, vitality and youth, we developed an interior theme that conveyed these values through the concept of the home. A place to relax yet feel inspired by your surroundings that promote a sense of vitality. Values that were to be promoted in our guidelines.