ABOUT

AIR has developed branding for a long-forgotten vodka distillery in Warsaw’s Praga district which is now fast becoming the capital city’s No.1 lifestyle destination. This exceptional mixed-use space is home of Google’s Eastern European Campus and the historic Polish Vodka Museum.

Brief
Koneser is an up and coming area with a reputation for being young and innovative but the branding used was very traditional. The challenge was to create an image that matched Koneser’s unique vision.

Solutions
We created vibrant new brand language, contemporary typography, and playful environmental graphics. Koneser's visual identity is now a true reflection of its personality.