ABOUT

Our approach to online learning has always had a blended or online focus, but with Covid-19 rearing its ugly head we needed to create a new campaign that focused on justifying that this is an area of training that we have substantial experience in, even though we are a relatively new brand name. My concept was that the area to focus on was the pure numbers - shout about how many people we've trained. At the same time make the design human-centric.