Africa
Sao Paulo
ABOUT
Products of Tomorrow is a Facebook webstore of products created from a realistic picture of the future on Earth. It’s a simple, yet very sensorial, message to touch people by something they value a lot: their own lives. The products design took ordinary products to the luxury universe, due to the imminent crisis we will pass through the next few decades. Through a mix of retro and futurism, the campaign explored the feeling of nostalgia from a generation who won’t have access to simple pleasures we take as granted today.
MADEIT CREDITS
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The Nature ConservancyClient
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AfricaDirector of International Communications