ABOUT

“How can we develop a format for films that engage the public in a variety of subjects?”

Explainers are short online films that help inform the public about big and often complex subjects — such as astronomy, pregnancy, or DNA — in an interesting and accessible way.

Client: BBC
The Problem: A lack of an engaging, consistent format to explain complex issues
Our Solution: BBC Explainers short form films and styleguide
Results: Dozens of videos commissioned, traffic for videos in the millions on the BBC website