ABOUT

Worked the marketing team at Adobe as the key conference planner for the 2016 Adobe Creative Meet Up & Networking Conference that took place in Düsseldorf.

This was the second conference that I planned for Adobe in Nordrhein Westfalen, Germany. My skills in marketing, advertising, commercial production and public relations allowed for me to create an event that would not only be interesting for the attendees but also where they would be able to interact and we could engage them.

* Selected the Capitol Theater in Düsseldorf to host the event.
* Chose speakers for the conference from various creative fields.
* Curated an art gallery of 21 artists.
* Hosted largest Behance Portfolio Review in Germany.
* The Adobe Make It Area featured an interactive zone where attendees could meet the Pros!
* Invited Samsung to showcase their 4D VR Chairs.
* Recruited seven teams for the Adobe Creative Jam, including: BBDO, DDB, Havas Worldwide and Ubisoft.
* Wacom provided Cintiqs for the seven teams to utilize.
* Judges for the Creative Jam included: Jens Kellersmann - Wacom, Thomas Junk - Art Directors Club
* Included other interactive areas: BlueBox's Hologram technology and Eric Alexander's Black Room photography project.
* The WallStyle Gallery/ CCS Digital provided several large scale illuminated prints to decorate the theater.
* Spoke at the conference as well as performed moderation for the day.

Additionally created a social media promotion where all 50+ people participating in the event had a personalized Social Media Square that they could share via their social networks.

Total of 600+ in attendance.

Link available to see additional photos.