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In a market oversaturated with colourful products competing for our attention, a new way of engaging with the customer lies in implementing tactile features into the product packaging.

This project explores the possibility of haptically transmitting a product’s flavour using a selection of chocolate bars as a case study; the combination of geometric shapes helps visually distinguish the flavours.

✰ Spent roughly three days transferring the vinyl onto the exhibition table. An experience I will never forget.