ABOUT

We teamed up with Chief TV and TBWA Manchester on a truly charming project for Gardaland, Italy’s iconic theme park near Lake Garda.

The brief? Bring their long-standing mascot, Prezzemolo, into the world of 3D. Originally a 2D character full of goofy charm, our job was to reimagine him in a way that felt modern, expressive, and true to his playful spirit.

We handled the full 3D treatment—from modelling and texturing to lighting and lookdev—carefully crafting every scale and smile.The finished piece is a heartfelt 2 minute spot that blends nostalgia with visual storytelling, giving new life to a character loved by generations of park visitors.

It’s always exciting to bridge the gap between tradition and technology, especially when the result feels this magical.