ABOUT
Bried: Promote Richard Branson's new auto-biography on social media.
Concept: We broke down the themes of the book to find the most emotive and shareable concepts.
Execution: We cast a wide spectrum of real people with differing perspectives to speak with Richard. We were up against a very limited amount of time with Richard.
Results: 4 million views, 24,000 shares
Back to The Secret to Happiness with Richard Branson project
Noël Surealyst
Art Director, Surealyst Lab
Cote d'Ivoire
PJ
Filmmaker
United Kingdom
Jenny
Marketing Executive
United Kingdom