ABOUT

The challenge:
AWS needed a better way to communicate complex solutions across Energy and Telecom – moving beyond static demos to something more engaging, intuitive, and scalable for events and sales conversations.

The solution:
JPC transformed traditional 3D models into fully interactive platforms, combining physical models with synced digital experiences. Users could navigate via touchscreen, triggering dynamic flythroughs, layered content, and real-world use cases – all designed to simplify complexity and deepen understanding.

Built as a modular, CMS-driven system, the platform enabled AWS teams to update content easily and deploy it across multiple events, industries, and touchpoints with minimal friction.

The outcome:
Launched at major industry events, the platforms received overwhelmingly positive feedback from both AWS teams and customers. The intuitive interactivity, self-guided journeys, and seamless physical-digital integration made the experience more engaging and memorable.

Now positioned as a template for future AWS engagements, the platform set a new standard for scalable, interactive enterprise storytelling.