ABOUT

Title: Yak BurgersBack Story: Yak Burgers is a brand I created as practice in 2021 when I didn't have much to do. I explored all the avenues and even started creating a website but unfortunately, I didn't complete it. As the name states the concept is a fast food restaurant that serves Yak burgers along with the usual fries, drinks, and commodities.Red and yellow are common colors used in restaurant logos, but that's not the only reason they were selected. A study by the University of New Hampshire states that red tends to trigger stimulation, appetite, hunger, and attracts attention. The yellow is changed slightly unto the orange side so it is analogous to red.The illustration displays how the stripes represent grass, as the burgers being served are from grass-fed Yak on open pastures. It can be used as a mural, in a restaurant, or for various marketing materials.I sure had fun on this one.
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