Scott Randall
Lead Designer
ABOUT
After designing the packaging for the products in the new SeaMagik Pro Crystallage range, photographic assets were required for new marketing collateral to help launch the brand.
The idea behind the Art Direction in these images is that they fit in with the existing SeaMagik range by mirroring the same direction of light, and layout, but exist in a darker, almost midnight beach setting. This approach also saw the introduction of the reflection in the ‘floor’ of the image, which represents sea water washed in on the shore.
MADEIT CREDITS
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Scott RandallArt Director