Radley Yeldar London

ABOUT

The challenge
RE:FIT London is the Mayor of London’s award-winning programme designed to help organisations save energy and money and make London more sustainable. It works by retrofitting public buildings with more sustainable fittings and energy-saving measures. Programmes pay for themselves quickly and results are guaranteed. Construction consultancy, Turner & Townsend, is working with the Mayor’s office to make it all happen. They asked us to help them get more organisations on board.

Our response
We created a visual identity and campaign that reinforce the guaranteed benefits of the programme. ‘Better buildings. Guaranteed.’ is a simple message that is literally stamped across all their collateral – from presentations to events to buildings.
Launched in July 2016, the identity is already starting to build trust and confidence

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