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Here's the brand new Christmas campaign from our urban café client, Apostrophe goes live. As the creative agency behind the campaign this makes us RBH’ers as pleased as punch.

The heart of the campaign is an accent on taste with a delicious new Apostrophe menu especially created for the festive season. The campaign also focuses on the individually handpicked ingredients that go into every dish as well as a uniquely warm and comfy community feel to be found inside every one of the 23 café’s owned by CH&Co.

Marketing Director, Michael Holland at Apostrophe’s parent company CH&Co says: “This year’s festive food and drink menu from Apostrophe is undoubtedly one of the most appealing food & beverage offers we have yet created. Early research shows that customers will absolutely love our seasonal offering and we’re looking forward to our new and existing customers enjoying that special Apostrophe Café experience. RBH’s creative and account team have been absolutely invaluable in ensuring that the creative promotion was well executed, rolling out on time and on budget”.

Campaign collateral comprises a variety of themed in-store posters, point-of-sale materials and vinyls. RBH managed all the creative and illustrative campaign concepts, photography shoots and production of artwork.