Former CEO brings fresh expertise and a new drive for the firm 

London. 22 October, 2015. Prophet, a global brand and marketing consultancy, has announced the appointment of Helen Rosethorn as a new Partner based out of their London office. Helen, a leading expert on employee engagement, employer branding and culture will be charged with growing Prophet’s portfolio of work in this increasingly critical area for business success and creating a more defined and integrated suite of offerings for their clients.

Prior to joining Prophet, Helen was CEO at Bernard Hodes Group UK – an Omnicom company - where she spent 14 years successfully building the business into an acknowledged market leader in its field. She also headed up their consultancy practice, delivering work for a wide range of clients across all sectors.

Notable projects include the brand repositioning for Anglo American, engaging 6000 leaders with a new vision and values and then creating a global recognition scheme to drive the right values-led behaviours across the organisation.  In her time at Hodes, Helen partnered with Prophet for a number of global clients, including the launch of the bio-pharmaceutical company AbbVie.  Helen is a regular writer and speaker on culture and engagement and authored the book “The Employer Brand – Keeping Faith with the Deal”.                     

She contributes a regular column to www.hrville.com and is actively involved with Opportunity Now and BITC, supporting their campaigns on gender and managing an ageing workforce.

Helen Rosethorn said: “I am excited to be working with Prophet in engagement, culture and the employee dimension of brands.  The aim is to strengthen how Prophet approaches engagement and transformation, to build a stronger Prophet vision and as a result, a more defined and integrated suite of offerings.”

Rune Gustafson, President, EMEA at Prophet added: “We are delighted to welcome Helen to the team. Her reputation in the employee engagement and change management sphere is second to none. Her expertise has already added value for a number of our leading clients and we are confident about the momentum to our growth and development that she will bring.”

-ENDS-

For more information please contact: Kay Breeze or Helen Morris on 0207 287 2007 or email: [email protected] or [email protected]

Notes to Editors

About Prophet 

Prophet is a global brand and marketing consultancy that fuses insights, strategy, creativity and imagination to help clients create better ways to grow. We uncover deeper customer insights, build stronger brand relevance and deliver engaging customer experiences for some of the world’s most successful companies such as Electrolux, T-Mobile, GE, Keurig Green Mountain, UBS, Gatorade, Cisco, Target, and ThyssenKrupp AG. Our 300+ experts in marketing, innovation, digital and design help Companies Bridge the gap between strategy and execution to drive real market impact.