Nicolas Postiglioni
Creative & Strategic Consultant
ABOUT
Shell is carrying out explorations in the Arctic. To clean up it’s image, they signed a millionaire agreement with LEGO.
Our goal: ask people to sign to ask lego to end it´s contract with shell.
#STOP PLAYING WITH THE ARCTIC
Digital campaign, thousands of social interactions and outdoor experiences. Over 1 millon signatures broke the agreement in only 3 months. This was the largest share in the whole Greenpeace history for a non political campaign.
AWARDS
FIAP
The ECHOs





