Josefine Nilsson Brand Marketing Designer

ABOUT

To support the Colten Care's sales team to when they go out to the local communities, we needed to created something that would convey what the homes are really like by using real resident/relatives/professional quotes.

I produced an A5 folded leaflet but due to Covid-19 preventing photoshoots within the homes, I needed to be creative.

We all have been going through a tough time and some of us still are. The 70s were about peace, love and hope. A great theme to be spreading. It also brings back memories of potential customers but also for their families. It also sets us apart from all competitions as they have been using the same theme.

3 colour and hand options were chosen, all using a 70s font, colour palette and style.

MADEIT CREDITS

  • Colten CareClient

70s Inspired Advocacy Leaflet

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