Jo Wallace Creative Director

ABOUT

"2 in 5 young women have been sexually harassed or assaulted at festivals or gigs. Thousands of women each year are experiencing unwanted acts besides those on the stage. As the UK returned to live events last summer, White Ribbon UK looked to men to become better allies.

We created a campaign that mimicked the visual language of festival posters to draw in our desired audience. Our powerful message was delivered via 39 typographical band logos on posters to festivals nobody should have to go to. Each one ultimately asked men to never commit or excuse male violence against women."

MADEIT CREDITS

  • White RibbonClient

Unwanted Acts

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