Jo Wallace
Creative Director
ABOUT
"2 in 5 young women have been sexually harassed or assaulted at festivals or gigs. Thousands of women each year are experiencing unwanted acts besides those on the stage. As the UK returned to live events last summer, White Ribbon UK looked to men to become better allies.
We created a campaign that mimicked the visual language of festival posters to draw in our desired audience. Our powerful message was delivered via 39 typographical band logos on posters to festivals nobody should have to go to. Each one ultimately asked men to never commit or excuse male violence against women."
MADEIT CREDITS
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White RibbonClient
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Anthea SullyChief Executive -
Bryan RiddleSenior Designer -
Chris HuttonSenior Designer -
James Llewelyn-DaviesAccount Director -
Jasper McIverCreatives -
Creative Circle, Creative Foundation & The UK Creative Festival -
Rebecca SpencerPR and Press Manager -
Anoosha TadghighiDigital Designer -
Steve AldridgeChief Creative Officer -
Jo WallaceCreative Director -
Zebedee Devey WaterhouseCreative -
Rob JoynerSenior Designer -
Verity De courcy NormanIntegrated Programme Director -
Tom DrewExecutive Creative Director