ABOUT

THE SPARKLE PROJECT - YUNA

In partnership with international musical sensation and Malaysian icon Yuna, Samsung Malaysia recently launched the world's first ever music video created entirely with the Samsung Galaxy Note.

The music video, Sparkle, is the result of The Sparkle Project, a collaboration between Yuna and her fans where their ideas and suggestions are pooled into an ‘Idea Cloud’ based on the themes in her song, Doubt, Beauty, Hope, Courage, Dreams and Spark of Love.

The Samsung Galaxy Note is a new kind of mobile device – a tablet/smartphone hybrid – that brings the personal touch back to mobile technology with its unique precision S Pen that allows people to express themselves freely and organically by writing, sketching, cut-and-pasting on the Note.

CREDITS
ECD: +cruz
Creative Director: +cruz, Adam Chan
Art Director: +cruz, Derek Yeo
Writer: Derek Yeo
Designer: Hyrul Anuar, Derek Yeo
Illustrator: Hyrul Anuar, Gary Chua
Creative: Derek Yeo, Adzam Bahrin

Senior Account Director: Ngian Yuchun
Associate Account Director: Liew Wai Sim
Account Executive: Lee Wei Jiin

Photographer: Zen Sekizawa

WEBSITE
Chief Technology & Production: Ken Chin
Technologists: Soohow Ng, Vincent Chin, Lai Koon Wai
Project Executive: Chew Mei Ling

MUSIC VIDEO
Director: Quek Shio Chuan
Producer: Ismail Kamarul
Production Company: Reservoir Production
Artists: KidChan, Najib, a.k.a. Art:Tech, Shahril Nizam
Animation: MotioFixo

AWARD
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KANCIL AWARD
Silver - Film Non Broadcast
Bronze - Visual Design
Bronze - Corporate/Public Service website
Bronze - Social Campaigns
Bronze - Integrated
Merit - Craft Art Direction
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SPIKES ASIA
Bronze - Branded Content & Entertainment
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ANUGERAH INDUSTRI MUZIK (AIM)
Muzik Video Terbaik (Best Music Video)