TwoPoint0 Editor Keith Olwell tugs at the heart strings in his edits of University Hospitals’ latest campaign, revealing scientific advancements that are revolutionizing the patient experience. The various narratives unveil the many ways that University Hospitals transform people’s lives, from fighting chronic diseases to pioneering complex surgeries, leading the way to get more patients to their milestone cure. The spots aired during the Super Bowl and the Olympics, and reflect TwoPoint0’s versatile business model in working with creative shop Boathouse both in New York and Boston. TwoPoint0 continues to ride a strong wave of momentum with a Mercedes commercial on their radar for the Oscars telecast on March 4th.

To view the spots, click here: https://wdrv.it/18107a51f

Credits:

Client: University Hospitals/Cleveland

Spot Titles: "Cardiology – Bob,” “Oncology – Joyce,” "Pediatrics – Triplets,” "Neurology - Steve”

 

Agency: Boathouse Group, Inc

CD/Art Director: Margaret McGovern

Copywriter: Bob Fitzgerald

Executive Producer: Kim Daniels

Producer: Sara Spitz

 

Production Company: Voyager

Director: Charles Frank

DP: Jeff Melanson

 

Editorial Company: TwoPoint0

Editor: Keith Olwell

Executive Producer: Wendy Rosen

 

Color: Nice Shoes

Colorist: Chris Ryan

 

Music: Hifi

Soundtrack: Brian McKeever

About TwoPoint0:

With years of industry experience between them Partner/Executive Producer/Editor Wendy Rosen & Partner/Editor Anthony Marinelli launched TwoPoint0 in Fall 2015. Based on an innovative, new business model, the editorial company and creative collective features the talents of the two founding partners, as well as such luminary Editors as: Charlie Cusumano, Jane Keller, John Marinis, Debbie McMurtrey, Keith Olwell, Jon Rosen, Jón Stefánsson, and Staley Dietrich.

http://www.twopoint0.tv