About me

Global Executive Creative Director for iris Worldwide based in London. Co-wrote and designed the Urgent Genius book for Thames and Hudson.

Developed Step Inside The Circuit - Johnnie Walker's F1 award-winning branded content platform.

Spoke at SXSW 2011& 2012 on the subject of Urgent Genius with Jon Burkhart. Created the UrgentGenius blog.

Speaker at Spikes Asia 2011, 2013, 2014, 2015 & 2016 and Social Media Week 2012 & 2013 in Singapore. Dubai Lynx 2015. Adfest 2017.

Creative lead of the London2012 mascots design team . Wenlock and Mandeville are the first customisable Olympic and Paralympic mascots. And the second best selling merchandise after the Team GB kit during the games.

iris London Creative Director for 4 years.

Co-Founded Premier League backed Fanatic Sports Marketing in 2003.

Founded White Matter creative consultancy in 2002 specialising in music and sports marketing.

Previous agencies Leo Burnetts, Melbourne; Maverick, Sydney; M&C Saatchi/LIDA; Arc/D'Arcy, IMP


Art Direction, Branding, Creative Direction, creative strategy, Digital Marketing, integrated, participation, Social Media

Sector Experience

alcohol, Automotive, Beverages, electronics, Finance, FMCG, football, luxury, Music, rugby, sponsorship, Sports


Campaign BIG Award - Nominated, Cannes Lions - Shortlist, Effie\'s - Bronze, Effie\'s - Gold, Effie\'s - Silver, EPICA Award - Silver, FWA - Favourite Website Award, LIA Award - Bronze, LIA Award - Silver, Lovie Award - Silver, One Show - Silver Pencil, Spikes Asia - Bronze, Spikes Asia - Shortlist


Adidas, Diageo, marina bay sands

Trade Associations


Currently No Recommendations
Top 100 Influencer of the Year 2017
Project featured:Earth Hour 2016 Case Study
on 20th December 2016
Project featured:Johnnie Walker - The Glass Car 90
on 2nd February 2017
Project featured:MBS Come Alive full length
on 23rd May 2017
Project featured:Kentucky Fine China
on 15th May 2018
Project featured:KFC’s Colonel’s Club celebrates The Royal Wedding with Kentucky Fine China
on 29th May 2018
Project featured:A Moon for All Mankind
on 28th February 2019
Project featured:Attack Mode
on 30th November 2020
Project featured:#WhatsYourName
on 18th December 2020
Project featured:Nicolas Jack Davies | Starbucks - 'Every Name's A Story' #whatsyourname | Iris Worldwide
on 30th December 2020

Grant Hunter has been a Contributor since 27th September 2016.

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Creativepool member since 1 September 2016