George Bryant Founding Partner & Executive Creative Director

ABOUT

For generations, Black parents have had to have difficult conversations with their children to protect them from racialised violence. While this is a near-universal experience for Black families, 65% of white adults say their parents rarely or never spoke to them about racism. Dear White Parents is an initiative that relies on a mutual understanding and responsibility across societal and racial divides, and seeks to facilitate a conversation between white and Black parents with hopes of raising an anti-racist generation and lifting the burden off Black parents alone.

MADEIT CREDITS

  • IPG DXTRAClient

Who pooled - Dear White Parents