Fredrik Creative Director

ABOUT

Responsible for creative and design direction, idea generation and execution of design, imagery and content across all M&S’ digital channels, spanning over 50 territories – main website, international websites, mobile, email, affiliate and external marketing/media. Lead the 40+ strong in-house digital creative and imagery team. Planned and organised the creative process, creative output and delivery. Ensured world-class delivery across all digital channels to the highest creative and aesthetic quality standards, on time, against KPI’s and in line with the M&S brand positioning and strategy.

Date created: September 2014 2014-09-01T00:00:00+0100
Date published: 8 August 2016 2016-08-08T21:11:46+0100

MADEIT CREDITS

  • M&SClient
  • * FredrikHead of Creative - Responsible for creative dire
Project featured: on 16th August 2016

M&S – website

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