ABOUT

Fragrance is a very personal choice. Being able to carefully select the right one for you used to be trail and error. The global travel retailers exploration into offering exclusive fragrance services to passengers proved an exciting project. The icon takes cues from the bell cloches on the fragrance ’playtable’, designed to help the customer find the notes in their choice of scent. Add to it indulgent colour ways and textures, stylised typography and considered imagery designed around the icon and product. The results are as memorable and impactful as finding the perfect scent for you.