ABOUT

A series of four short-form videos used to advertise Absolute Cult's new line of T-shirts.

The brief was to produce four stand-alone videos optimized for Facebook and Instagram that showcase different 'genre's' of clothing in order to be targeted to the specific demographic online as part of an overarching video campaign.

Campaign Vital Statistics
• Storyboards developed in 3 days
• Filming completed in 1 day
• Final edits completed and approved in 5 days
• Over 75,000 combined views