Catherine's work

About Catherine

My role as a Strategic Account Manager entails running social media audits, social media strategy formation, strategic planning, campaign strategy, concepts & implementation, client development, budgeting and delivering 360 integrated campaigns from brief to delivery. I work closely with the strategy, creative and production teams to deliver innovative and cut-through campaigns.

I have presented at a number of conferences/ events including:

Tourism Fiji's 2013 Crisis Communication Conference

TRC Tourism Event on Generating Engaging Content Online

Council of Australian Tour Operators Meeting on Digital Trends for 2014

The Australian Federation of Travel Agents Webinar on the Do's and Don'ts of Social Media

Specialties:

Social Media Strategy

Digital Campaigns

Digital Marketing

Email Marketing

Account Management

Client Management