ABOUT

With an international reputation across the arts sector, the Almeida Theatre welcomes staff, students and visitors from across the globe. Providing young people with the opportunity to get involved in workshops and gain relevant experience.

17% increase in visitors
119% increase in pageviews
25% growth in mobile traffic

Our design and development team created a visually attractive, image-led responsive site to both enhance the user experience and increase engagement with the theatre.

With bespoke functionality, the calendar and booking facility enhance the user experience allowing tickets to be purchased with ease. The donation function and ability to purchase gift memberships on behalf of others also enhance the user experience. With extensive experience in ticketing integration, we brought our expertise to this project and integrated Patron’a Edge - the Theatre;s existing ticketing system to provide a more effective solution for online ticketing.

After launching back in April 2015, the website has seen improvements across the board including 22% increase in returning visitors, 41% increase in session duration and a 60% growth in desktop traffic.

"We had initially chosen AD for the project as we were impressed with their work in the arts and wanted to work with an agency that had a combination of visual and strategic expertise. From the initial discovery session right through to launch, we thoroughly enjoyed working with AD, and we are delighted with how the website reflects our new, energised rebrand. We would happily recommend AD and we look forward to continuing the relationship.”

Jane McPherson, Director of Marketing and Communications, Almeida Theatre