ABOUT

Concept -
Newly formed company, Big House Experience, needed a new website to match their ambitions and evolve their brand in the domestic luxury holiday rental market.

Top 3 objectives -
Launch evolved brand with beautiful and effective new website
The Big House Experience team have had relative success for a small company, however, with big aspirations, this was the chance to relaunch, with the same excellent values at heart, but with a more professional approach.

Improve conversion, drive unprecedented levels of revenue
Building a new website is an investment, to provide a return we need to increase conversion levels and provide Big House Experience with not only well qualified, informed and engaged enquiries, but with online bookings too.

Enable scalability
By integrating API’s and 3rd party payment systems, we can automatically manage availability, pricing, booking and comms. A task that was previously manual.

Execution -
To start challenging the likes of Oliver’s Travel and Kate and Tom’s, a change of CMS, integration of a third party date picker and payment portal were needed to provide a user-friendly and conversion optimised website. Working in collaboration with lettering artist Rob Clarke, we created a monogram to symbolise togetherness and celebration.

The new website was an investment in the future. A clear brand and design evolution, but with it, an evolved, more mature business too. The website will unlock the next stage in business growth, not only with huge revenue increases, but also in terms of investing time in the right areas – API integration providing real time availability and online booking which will free up the team and unlock real scalability.

What we did -
- Back end build
- SuperControl Booking engine integration using Azure Severless technology
- SuperControl API integration
- SagePay API integration
- Booking engine development
- UX design
- Brand development
- Front end build
- User testing

Results -
100% increase in online booking
81.7% uplift in goal completions
591% increase in mobile site speed
96% increase in desktop site speed