Primark
Reading
ABOUT
To cut through the Christmas clutter, Primark worked with creative agency Impero to deliver an innovative and immersive “live” Facebook production. Built up of 5 episodes, broadcast over 12 hours, with the chance to win £100’s in gift vouchers and product. This has set the strategic direction for Primark to own 'live' content in an always-on capacity.
MADEIT CREDITS
-
PrimarkClient
-
Impero -
Alex KostermanSocial Creative -
Ams RichardsSenior Producer -
Ben HydeBusiness Director -
Andres ClercMiddleweight Designer -
Daniel Deeks-OsburnStrategy Director -
Paul LewisFilm -
Felix HemsleySenior Account Director -
Melissa McWhirterCreative Editor -
Michael ScantleburyCreative Director