ABOUT

Proud for the win!
{NATHAN AZOPARDI, THE U BURGER}
When a food critic says great burger but maybe a bit messy to eat!
We took that on board and created this campaign.
One thing I always hope stands out in my work is honesty and emotion.
There are so many tacky burger man/lady shoots out there that when I was approached to do this was that I have to make it my own. Make it stand out without making this kind of shoot tacky. It could of so easily gone that way.
The day worked, the weather was great, the models followed direction and just by getting really involved, help create a much more honest photoshoot. The burgers were tasty and themodels only had little bites during the session until the last shots and that really helped in showing the temtptation that plays through the campaign.