ABOUT

Doisy & Dam are a UK based artisan chocolate manufacturer. They produce original flavours from innovative ingredients that have been ethically sourced from around the world. With a colourful look and an essence of fun, they wanted to excite their customers and offer them a more mindful product.

Evolving from an early start-up into a ever-expanding company, meant they needed to update their brand assets for their future needs. We were asked to refine their logo and revamp their patterns and packaging across a variety of different formats.

In it’s original form the logo was being applied inconsistently across packaging and used a generic ampersand which lacked personality. The resulting marque underwent several typographic refinements including the creation of a customised ampersand, reminiscent of a heart shape. We also established a consistent corporate approach for use off-pack.

A complete design overhaul of their vibrant chocolate packaging – everything from new wrappers, patterns and colour palettes, label icons and typography. More recently we worked with them on their new snacking chocolate product called Snaps.

As Doisy & Dam are a chocolate boutique, we wanted to make the packaging look as premium as the product. Therefore, we laced copper foiling through the brand name and the inside of the Snaps product as a subtle note to luxury. We continue to work with Doisy & Dam as they develop wonderful new flavours for their growing fanbase.