Displaying 1 - 20 of 20 results
Blippar has this morning announced a global partnership with shopper marketing agency Geometry Global, with the deal primarily aimed at helping GG clients better harness augmented reality applications. AR has long-promised to bridge the divide...
Posted by: Creativepool Editorial
BleepBleeps launch the Suzy Snooze on Kickstarter Suzy Snooze, which launches today on Kickstarter, is the latest in the BleepBleeps line of cute, connected devices that aim to make parenting easier. The device is an all-in-one baby monitor, sleep...
Posted by: Benjamin Hiorns
Cheil London has kickstarted a national campaign for the Women's Equality Party's #WEcount initiative, while simultaneously launching an ambitious digital first to bring the campaign to life on the streets of London with Blippar. The #WEcount...
Posted by: Creativepool Editorial
Ever get the feeling this whole digital hoopla is just being made up as we go along? Starting to suspect 'boffins' are just slinging out new widgets for a hungry world to scoop up and guzzle down, like mongrel hounds being thrown scotch eggs? Welcome...
Posted by: Magnus Shaw
This July, 30 year old artist Scarlett Raven will be unveiling her ambitious, groundbreaking visual arts experience, The Danger Tree, in London. Scarlett is the first oil painter to work in the exciting world of augmented reality, and reveals the...
Posted by: Creativepool Editorial
Aboard one of the biggest yachts in Cannes we met Ambarish “Rish” Mitra, Co-Founder and Director of Blippar, one of the hottest global startups in the industry right now. Blippar is an augmented reality search engine that has recently...
Posted by: Creativepool Editorial
Blippar; the “Visual discovery app,” which relies heavily on augmented reality, and Max Factor have revolutionised the world of cosmetics and the retail sector with an ambitious new execution. Now every Max Factor product is essentially...
Posted by: Creativepool Editorial
How did you get into the industry? An opportunity came up when we were hired by an agency to tackle a challenge deemed impossible by a competitor. The task was to execute an Augmented Reality for Web campaign (without the need to download an...
Posted by: Creativepool Editorial
Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....
Posted by: Creativepool Editorial
There’s little doubt that the pandemic has fuelled the adoption of virtual experiences across the retail sector. From clothing to eyewear, furniture to beauty, there are few categories that haven’t ventured into AR, VR, 3D, Gaming,...
Posted by: Creativepool
We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...
Posted by: Creativepool Editorial
Elon Musk gets Hyperloop permit and tracks the Starman's space cruise Tech pioneer Elon Musk has received written approval for some preliminary Hyperloop site preparation and excavation work in Washington DC. This means that a Boring Company-built...
Posted by: Creativepool Editorial
Leveraging the power of online connections on Creativepool, CONNECT will pull the creative world together for a day where startups and trailblazers rub shoulders with the hottest agencies, production houses and the most established brands. With...
Posted by: Creativepool
London, the melting a pot of creatives, creative enterprises and the home to our inaugural festival, CONNECT 2017. Join us at Juju Bar and Stage at the iconic Old Truman Brewery on Thursday 14th September 2017 from 11:30-23:00 to inspire, engage...
Posted by: Creativepool
The Calmingstone uses technology to prevent panic attacks The Calmingstone is a pebble-shaped, handheld device originally designed in 2014 by Ramon Telfer, who, after suffering with anxiety himself, found that there wasn't a tangible product on the...
Posted by: Creativepool Editorial
Razorfish Reception 16.00-18.00 Monday 20 June Majestic Terrace East Cocktails and canapés will be on the menu directly following their main stage presentation. Samih Fadli is hosting the event, and will be on hand for discourse about how...
Posted by: Creativepool
Now in its 7th year, the CANNT Festival will be taking place in London and Seattle between the 20th and 24th of June, to inspire, showcase and reward the best creative talent. As in previous years, the timing of CANNT corresponds with the Cannes...
Posted by: Creativepool Editorial
Last year we started something called TUG LIFE. This year, we’re delighted to have secured a bigger pop-up store, at the end of the iconic Brick Lane at the heart of Shoreditch. How digital media is driving real-life behaviour From cultural...
Posted by: Tug
Advertising Week is the premier event for marketing, brand, advertising, and technology professionals. Boasting more that multiple events in 5 days with 200+ events including more than 180 seminars and workshops and endless opportunities to learn,...
Posted by: Advertising Week
Earlier today, Jaguar launched its new “British Intelligence” global marketing campaign, which is being led by a cinematic 30-second TV ad starring X-Men actor Nicholas Hoult and the new “Why Jaguar” landing page on the...
Posted by: Benjamin Hiorns