Displaying 613 - 648 of 2024 results
The third dimension has been enticing artists for decades, but it’s only in relatively recent years that some incredibly talented creatives have been able to truly utilise the flexibility, the depth, the power and the potential of 3D artistry....
Posted by: Creativepool
Have you seen the new iPhone? Beautiful piece of design, almost completely button-less, a joy for the eyes. But what if you can't see all that? As technology progresses and designs become more minimal, one fundamental aspect of accessibility starts...
Posted by: Creativepool Editorial
What to do when no-one seems to be interested in risking with a startup to finance their product ideas? You make it happen yourself. When Mako Design + Invent CEO and founder Kevin Mako wanted to turn his journal of invention ideas into real-life...
Posted by: Creativepool Editorial
Great Guns director Federico Mazzarisi recently unleashed a cinematic new spot for vehicle manufacturer IVECO, telling the story of two brothers who reunite on the road after following two different paths in life. Creatively devised by Ogilvy Italia...
Posted by: Creativepool Editorial
When I first started working in digital advertising 13 years ago and media was still bought over the phone, my manager shared an anecdote with me. It was late in the day at their agency and the team were waiting to receive the creative to go live...
Posted by: Creativepool Editorial
As the MD of international technology studio Recursive, David Yates has to keep his finger in many pies, often at the same time. Where he really specialises, however, is in taking the disparate principles of audiovisual, IT, acoustics, lighting,...
Posted by: Creativepool Editorial
Nicolas ‘Nico’ Perez is an ambitious, ‘ideas-first’ bilingual Creative Director and Copywriter from Chile with 10 years of experience working in different countries and creating integrated campaigns for major brands like...
Posted by: Creativepool Editorial
A filmmaker whose work effortlessly mingles reality with beauty, Santiago Burin des Roziers is a born filmmaker who has never seen himself doing anything else. Whether it’s working with real people or actors, he has an eye for authentic...
Posted by: Creativepool Editorial
You wouldn't have been too optimistic at the beginning of the pandemic, but it looks like productivity while working from home has actually increased. The workforce has found its own balance. We do know, however, that creativity often thrives in...
Posted by: Creativepool Editorial
Some people enjoy a good challenge. Others simply thrive in one. Felix Schmidt was just appointed country manager at partnership automation provider Impact and he has already high hopes for his future in the company. Having learnt about his past...
Posted by: Creativepool Editorial
COVID-19 has pulled everybody's focus out of balance. But the drive of Jake Barrow is unfaltering, which shows how great of a leader he is to his team. 'Sic parvis magna,' as it appeared in a popular video game series. Jake was born in a small...
Posted by: Creativepool Editorial
With the COVID-19 outbreak showing no signs of giving up, more and more professionals in the creative industry have been struggling with mental health, with 67% of people feeling now more anxious than ever, according to Anxiety UK. The mental health...
Posted by: Antonino Lupo
Maureen Fletcher is the kind of artist who would close an interview with a quote by Paulo Coelho. And that alone should capture the beauty and delicacy of her essence. An introvert by nature, with an HSP trait too, Maureen has spent almost two...
Posted by: Creativepool Editorial
Most everyone has heard of Simon & Garfunkel, Penn & Teller and Dolce & Gabbana, even though they are in such different industries. At the heart of what brought these distinctively different duos such fame is how well they play to each other’s...
Posted by: OpenText Hightail
Starting your own business can feel like quite a big and daunting task. How do you abandon the relative security of a paid job to tackle such a huge challenge? Founder of Sparkloop Gayle Carpenter made that choice a long time ago, and hasn't looked...
Posted by: Creativepool Editorial
Inevitably, you have to try your hand at different things before you find your true vocation. It was the case of artist Adrian Penu, who spent some time with photography, film and various crafts before landing in fine art and painting. Since then,...
Posted by: Creativepool Editorial
How are you? A question rarely asked for fear of the answer. It is August 2020 in Mexico City. My spouse and I recently bought our first home and it is in a woody area. Its name translates into the Desert of the Lions, a name befitting my family; my...
Posted by: Paola Figueroa
Making friends through loyalty, consistency, honesty, kindness and relevance. Brands are designed to bring in revenue; we get that. But great brands, the brands that stay with us for life, offer consumers something more. They deliver on brand...
Posted by: The Being Group
When it comes to designing creatures, there are many different ways to approach the task. Everyone I’ve spoken to does it slightly differently and prioritises different aspects, leading to a sense of uniqueness even with two designs which have...
Posted by: Luke Luckhurst
You never know what life may have in store for you. Sometimes it's great to just go with the flow and embrace opportunities as they come. Heather Golding has founded a whole career on that. Co-founder of TonyG with, well, Tony, Heather has found...
Posted by: Creativepool Editorial
You may agree to disagree, but digital skills have never been more relevant than they are today. The COVID pandemic has shown us all how important it is to stay up to date with modern technologies, cultivating digital skills that we all can use...
Posted by: Creativepool Editorial
We have talked at length about ambition around these parts, but it's just one of those topics that never get old, come what may. Grzegorz Magierowski is a 3D artist born in Poland who discovered 3D when he was just 16. He is now working for some...
Posted by: Creativepool Editorial
When starting off on your journey to become an art director or copywriter, you've got to put together a portfolio of spec work (fake ads for real brands). But how do you go about choosing the right products and services to make ads for? What types of...
Posted by: Kevin Forister
What you should know about your customer and how to create digital CX in the post-pandemic world. There’s no doubt that 2020 has been a transformational year. While Covid-19’s impact at the macro level (across global politics, economics...
Posted by: Sophia Charters
On World Refugee Day (20th June) UNICEF launched a campaign to encourage people to think differently about refugee and migrant children, to focus on what the adoptive communities gain. Created by VaynerMedia, its team of senior art director Lianne...
Posted by: Creativepool Editorial
Ingenuity head of events Emma Robson loves travel, food and football. While she dreams of a way in which she can blend all of these passions together, Emma also dreams of a more diverse advertising industry, one in which brands are not afraid to test...
Posted by: Creativepool Editorial
There is a crisis of creativity in advertising. You have probably heard these very words or a variation in the past few years. Campaigns striving to touch on the same key points, unoriginal tropes used over and over again - things are starting to...
Posted by: Creativepool Editorial
When we first looked at #Wombstories and how many incredible names went into creating it, we instantly thought: "damn, this is good. Like, Award-good." Having a male magazine editor doesn't help with saying this, so we'll borrow a few words from the...
Posted by: Creativepool Editorial
If I were to ask you what the determining factor will be in your success or failure as a creator, there’s a good chance you’d say 'the quality of your ideas.' Without a good idea you have nothing. Yet there’s something else even...
Posted by: Richard Holman
We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...
Posted by: Creativepool Editorial
Some creatives fear process. This is not the case of videographer, editor and writer Gasper De Souza. Born in Mumbai and now living in Goa, India, Gasper's creative process is structured and organised, filled with little tricks and tips that make...
Posted by: Creativepool Editorial
Not everyone is lucky enough to grow up in a context and environment where creativity is encouraged. Managing director at JustSo Simon Bell went one step further: with his father running a small business, Simon was always curious about the ins and...
Posted by: Creativepool Editorial
It's hard to find a spot that feels out of place in Nayeli Lavanderos' works. Nayeli's style somehow feels delicate and punchy at the same time, striking that perfect balance between fragility and confidence which makes her art so attractive to the...
Posted by: Creativepool Editorial
Mark Harfield wants to be like Pierre Soulages, Al Hirshfeld or Jean-Jacques Sempé. He wants to keep loving art for the rest of his life, and work hard enough to keep creating in his twilight years - perhaps as he enjoys some nice travel across...
Posted by: Creativepool Editorial
We, humans, are visual creatures and tend to be attracted to "nice things". That is a well known fact and can be noticed in almost every part of our lives, no matter if it is cars, furniture or even a nice bottle of wine. We react to nice design and...
Posted by: Božo Kaurić
It's always surprising to realise how much you can learn about a creative by just looking at their work. When we look at Izabela Ciesinska's illustrations, we see warmth, passion, affection and love for art and family. We see an interest in...
Posted by: Creativepool Editorial