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Leaders

Rebrand Roundup: UCL, Natwest and the London Design Biennale

Lambie-Nairn - University College London Lambie-Nairn has unveiled a new brand identity for UCL’s (University College London) new global Philanthropy and Engagement Campaign. The university is aiming to raise £600 million for cutting-edge...

Posted by: Creativepool Editorial
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Leaders

Brand & Deliver 'Refashion' Shakespeare for Selfridges windows with LG

Brand & Deliver has designed and installed dramatic window displays at Selfridges Oxford Street for technology giant LG, paying homage to Shakespeare on the 400 year anniversary of his death. The speakers appear as if being poured from a can of...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

CHI&Partners Yan Elliott is joining CHI&Partners as Joint Executive Creative Director, alongside Micky Tudor. Elliott leaves Lucky Generals, where he was Creative Partner, and responsible for notable recent campaigns including the Radiocentre work...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Absolut Vodka has appointed BBH London as lead global creative agency following a review. Sid Lee formerly held creative duties on the account and is believed not to have participated in the review. BBH London’s first effort will be an...

Posted by: Creativepool Editorial
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Workshop

Why Creative Talks are So Important Part 4: Growth

In the final part of our series on learning how to navigate the world of creative talks and events, and how to make the most of them, we turn our attention to using them for growth - both in terms of your business and personal prospects. If you have...

Posted by: Fiasco Design
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Leaders

Collaboration is key to the world’s most purposeful brands

The overall trend that surfaced in this year’s Fit For Purpose index was collaborative thinking; the top purposeful brands are collaborating with stakeholders and partners within and outside the company to embed purpose in authentic and...

Posted by: Radley Yeldar
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Leaders

Havas Chicago invite us to play with their massive inflatable boobs

To celebrate Breast Cancer Awareness Month, which is slowly becoming as iconic a part of October as jack-o-lanterns and alcoholic abstinence, Havas Chicago has launched another attention-grabbing effort inviting those passing by their offices on...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

180LA - Boost Mobile To address the fact that low-income and minority Americans typically face significantly more obstacles when it comes to casting their ballot this November, Boost Mobile, with the help from 180LA, is throwing its hat into the...

Posted by: Creativepool Editorial
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Leaders

D&AD's Andy Sandoz unveils 2016 'Manual' annual

In his final act as D&AD President after a year in which he has imparted many valuable lessons with his future-facing attitude and love for the weird and wonderful, Andy Sandoz has made some major changes to the D&AD Annual. A dedicated champion of...

Posted by: Creativepool Editorial
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Leaders

Google France and AKQA embark on a 360° urban adventure

Google France has unveiled the first episode of Curio-Cité, a series of films, immersive 360° VR video masterclasses and live events allowing people to jump head first into the world of urban exploration (colloquially known as “Urbex”) in...

Posted by: Creativepool Editorial
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Leaders

Accessible VR from Google’s Daydream View VR headset

Yesterday at the much anticipated Made by Google event, via a live stream Google finally announced Daydream View, their new $79 VR headset. This forms part of Google’s new hardware positioning, Made by Google, which offers phones, virtual reality...

Posted by: Visualise
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Leaders

BBC announces UX&D Digital Design Research Roster

After a rigorous and creative selection process, the BBC have announced their new User Experience and Design (UX&D) Digital Design Research roster, which features the eight agencies the BBC is now committed to work with for the next 2 years. Over 50...

Posted by: Creativepool Editorial
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Leaders

Loco marks it's 9th year as Post Production Partner of the UKMVAs

The UK Music Video Awards 2016 is gearing up for a star-studded ceremony on Thursday, October 20 at the legendary Roundhouse venue in London. This year sees banner names such as Radiohead, Coldplay, Beyoncé and the late, great David Bowie nominated...

Posted by: Creativepool Editorial
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Leaders

Google enter the smartphone race in a big way with Pixel

It was only a matter of time. Google have been dipping their increasingly gigantic toes into the ever-widening smartphone pool for years now, but it's only now, when the market is arguably at its peak, that the tech giants have finally decided to...

Posted by: Benjamin Hiorns
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Inspiration

Are you ready for the rise of the bots?

In a world where our interaction with shop assistance is reduced to an encounter with robotic refrains of ‘unexpected item in bagging area’, is the personal touch of service too much to ask for? Not according to Uber’s Dev...

Posted by: Amplify
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Leaders

Awards Highlights: Why is creativity in radio advertising dying?

A roundup of the most important news of the week in the advertising awards world... Advertising Week 2016: 26-30 Sept This week was Advertising Week in New York. Attendees of the week-long event got to hear Carolyn Everson, Imran Khan, Wendy Clark...

Posted by: TheNextGag
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Leaders

FCB Inferno help Brits be better in bed for Holland & Barrett

Health food retailer Holland & Barrett wants to awaken the nation, as it launches its first big creative campaign with new agency FCB Inferno. The multi-channel campaign, spanning TV, press, digital, in-store, experiential and social, aims to improve...

Posted by: Creativepool Editorial
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Leaders

ENVY, DBLG and Anomaly harness the sounds of 1000 people for Freeview

Anomaly and DBLG have teamed up with ENVY to launch an ambitious new campaign for Freeview. “The Other Way” uses 1000 extras to create hundreds of highly contextual TV ads that talk to viewers in real time. Filmed entirely in-camera without VFX,...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: Metamaterials, Peter Saville, & Apple moves to Battersea

Peter Saville unveils interactive bus shelter in Manchester If you've ever spent time at an average bus shelter with a flat smartphone and found it to be a grim fate indeed, you'll be thrilled to learn that a new interactive, digital bus shelter...

Posted by: Benjamin Hiorns
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Inspiration

Trailblazers: A new kind of creative agency at KEMMLER KEMMLER

Over in Berlin, KEMMLER KEMMLER are breaking down the traditional boundaries between art & design agencies and strategy implementation to deliver high-profile campaigns across the fashion and lifestyle industries. Sebastian Kemmler, one of the...

Posted by: Kate Lewin
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Leaders

Rebrand Roundup: Hull, Hand-made Candles and Britain's Oldest Brewery

Bulletproof - PizzaExpress Artisana Bulletproof has designed the packaging for a new frozen supermarket range by PizzaExpress. The “Artisana” range is an exclusive for supermarket Iceland, and follows on from the restaurant’s...

Posted by: Creativepool Editorial
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Leaders

Daniel O’Donnell super-fan rejects hero in new Rothco campaign for RGII

In their first campaign in six years, Registered Gas Installers of Ireland (RGII) has partnered with independent creative agency, Rothco, to help them tackle the less-than-sexy task of boiler and gas safety. The charming new campaign, “Even If...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Cheil Spain - WiZink WiZink, the bank formerly known as BancoPopular-e, has appointed Cheil Spain as its first creative agency following a pitch. Cheil Spain beat a number of undisclosed agencies to win the business and will now work on all brand...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Industry London-based global brand consultancy Industry has appointed Dominic Zammit as its first Head of Digital. Zammit will be responsible for Industry’s digital output, leading on strategy, content and delivery for clients across a range...

Posted by: Creativepool Editorial

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