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Leaders

Designs unveiled for Moontopia, the self-sufficient lunar colony

Ever since the great space race of the 1960s, mankind has dreamt of living amongst the stars, and whilst the concept of lunar colonisation has been a mainstay of science fiction for decades, it's only recently that the idea appears to be broaching...

Posted by: Benjamin Hiorns
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Leaders

Copa90 lets brands 'buy audiences' with FC90

Copa90, the world's largest independent football business and definitive youth football brand, has launched an innovative new ad product that allows brands to buy into the company's audience share. Copa90 has more than 12 million subscribers globally...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Breaking the rules with Broken Fingaz Crew

Founded in 2001, multidisciplinary art collective, Broken Fingaz, is regarded as one of the first of its kind to emerge from Haifa, Israel. In over a decade working together the group have become renowned for an eye-catching style inspired by...

Posted by: Kate Lewin
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Leaders

What we've learned from Clinton's digital presidential campaign

Back in 2008 when Obama first ran for president, the iPhone was only a year old and Facebook wasn’t yet the world’s largest social network. Obama’s digital strategy was savvy and helped to mobilise voters who were already actively...

Posted by: Kate Lewin
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Leaders

The President Trump Inauguration: Laughing Through the Tears

With Donald J. Trump set to claim the mantle of “World's Most Powerful Man” this afternoon, I thought it was about time to start laughing through the tears. So, instead of pontificating on the dark days ahead when the real estate tycoon,...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

AB - Exeter University Leading South West digital marketing agency, AB, has formed a new partnership with Exeter University, which will see the agency help to deliver two digital marketing courses to the next generation of marketers. A total of 130...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

m/SIX m/SIX has hired Alistair MacCallum, former CEO at Omnicom’s M2M, as its UK Chief Executive, allowing Jess Burley to focus on her role as Global CEO. m/SIX, which is a joint venture between The&Partnership and GroupM, experienced strong...

Posted by: Creativepool Editorial
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Leaders

Anheuser-Busch claim 3 minutes during Super Bowl 51 and announce lineup

As one of the biggest beer companies in the world, Anheuser-Busch is a name that's become synonymous with the Super Bowl, which itself is probably the single occasion on the US calendar where the most beer is consumed. Cementing this unspoken holy...

Posted by: Creativepool Editorial
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Leaders

Airbus planning to test Flying Cars by the end of 2017

In a move that will delight anyone who has ever seen Back to the Future 2 or The Fifth Element, Airbus is reportedly planning to test self-piloted personal aircraft by the end of the year, primarily as a means of reducing traffic on inner-city roads....

Posted by: Creativepool Editorial
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Industry

Skill up for 2017 with 4 key Creative Super Powers

We are ushering in the new year with our first CS Presents of 2017 and it’s all about Creative Super Powers… Do you remember what it was like to be a child. Go find a LEGO set and start to build off plan. Remember what it was like to be...

Posted by: Creative Social
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Leaders

Donald Trump vs Architects of America on Climate Change

More than 250 American architecture practices have signed an open letter to Donald Trump ahead of the president-elect's inauguration on Friday. A host of firms including Snøhetta, Brooks + Scarpa, Deborah Berke Partners and Lorcan O'Herlihy...

Posted by: Creativepool Editorial
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Leaders

ANR BBDO starts the first Trade Union for AI

Digitisation, robotics and globalisation mean the labour market is in constant change, and the Swedish Part Model (the collaboration between trade unions and employers' organisations) is part of that journey. TCO, The Swedish trade union...

Posted by: Creativepool Editorial
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Leaders

Amsterdam introduces contactless payment jackets for the homeless

An innovative new method of donating money to the homeless using a contactless payment system fitted to a winter jacket is being tested on the streets of Amsterdam. Created by ad agency N=5, the product is designed to help well-wishers give one Euro...

Posted by: Creativepool Editorial
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Inspiration

Inside the Mind of Hugo Rodrigues, CEO at Publicis Brasil

What does it take to be the founder of the next best tech company? Or a director at a top agency? Well, an appetite for learning helps, so ‘Inside the Mind’ is a new series of interviews helping you get in the heads of the leaders and...

Posted by: Kate Lewin
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Leaders

North London Waste Authority urge millennials to Save Our Stuff

The North London Waste Authority has announced the launch of “Save Our Stuff,” a digital TV advertising campaign aimed at getting Millennials to recycle more and “not throw away useful stuff”. Created by advertising and...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: BBC Three, Hula Hoops and other stories

Studio Output - BBC Three Studio Output has created a new brand refresh for BBC Three, which aims to help them reconnect with their audience by defining the brand's character and designing a new visual toolkit that's more relevant for the digital...

Posted by: Creativepool Editorial
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Features

Interview: David Fraser from Ready10 on Goodbye Skint January

David Fraser made great waves in the PR industry last year when he left the established Frank PR after 12 years at the agency, having worked up the ranks from an entry-level role to the position of Deputy Managing Director. He has worked alongisde...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Rothco - Kerry Foods UK Rothco is continuing its international expansion out of Dublin having been awarded the international contract for Kerry Foods’ Kids Dairy Snacking business encompassing Cheestrings, Yollies and Scoffies. Cheestrings...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Saatchi & Saatchi Magnus Djaba has been appointed by Publicis to take on the newly created Global President role at Saatchi & Saatchi, with current global CEO, Robert Senior, departing to pursue personal plans. Djaba, the UK CEO of Saatchi & Saatchi...

Posted by: Creativepool Editorial
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Leaders

Manchester United and Uber announce one-of-a-kind partnership

Manchester United and Uber have today announced a first-of-its-kind global partnership, which will enhance fans’ match day experience at Old Trafford and how they connect with the club on a global scale. As part of the partnership, a dedicated Uber...

Posted by: Creativepool Editorial
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Leaders

Ogilvy & Mather tackle Cyberchondria for healthcare app Babylon

As a nation of hypochondriacs, it's become all too common for us to reach for Google to analyse our health concerns before actually booking a doctor's appointment. The problem is that Google often only serves to underline our worst fears, so before...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...

Posted by: Benjamin Hiorns
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Leaders

Finalists announced for the 2017 FDM Everywoman in Technology Awards

The finalists for the seventh annual FDM everywoman in Technology Awards, which celebrates women that are changing the face of technology in the UK, have been announced this week. From entrepreneurs and engineers driving the business agenda to...

Posted by: Creativepool Editorial
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Leaders

CES 2017: Setting the Tech Trends for 2017

Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...

Posted by: Benjamin Hiorns
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Leaders

The Ministry of Sound nightclub with moving walls that never was

Architecture firm OMA has revealed some previously unseen designs for a shapeshifting new music venue for London nightclub chain Ministry Of Sound. According to the firm run by Rem Koolhaas, it won a competition to design a new home for the...

Posted by: Creativepool Editorial

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