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Displaying 469 - 504 of 2025 results

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Leaders

Tangents & Trajectories with the Founder & CEO of Brash | #GettingToKnow

Working at the intersection of different timezones, John Brash is a brilliant entrepreneur and the Founder & CEO of Brash agency. But few will know and realise how important his early steps were in the overall development of his career. According to...

Posted by: Creativepool Editorial
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Features

Why you should stop accepting free pitches right now

Just the other day I saw a freelance job ad looking for a freelancer who would rewrite 10 articles of 3,000 words each… at the price of $25. $25, for about 30,000 words. It is over half of a medium-sized novel - which are usually paid by...

Posted by: Antonino Lupo
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Inspiration

Meet 10 Female Directors Helping Close the Gender Gap in Adland

It’s no secret that female creatives have been overlooked, under employed and under utilised in the film, music, and media industries for decades. Even with the onslaught of rising female creators and content being driven towards the female...

Posted by: Bopper
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Workshop

Are you pricing your agency services the right way?

As businesses, agencies have the grave burden to make profit with which they can generate growth and help the team thrive. With that in mind, pricing your agency services is arguably the most difficult part of founding and running a successful...

Posted by: Antonino Lupo
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Workshop

Are you being overworked?

Spoiler: if you’re reading this, you probably are Like most other sectors, the creative industry is one of deadlines. There’s that deadline to deliver the pitch, that other one to complete a project, that copy to write, that award to...

Posted by: Antonino Lupo
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Inspiration

Step outside of the box - #MemberSpotlight

If there is one designer in this industry with which delicacy of style and quality of craft meet, that must be freelance graphic designer and surface pattern illustrator Camilla Blom. As one of our certified studiopro, Camilla is one of our Top 50...

Posted by: Creativepool Editorial
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Leaders

What does the end of cookies mean for marketing data insights?

Cookies are crucial to understanding customer behaviour online, but in recent years, having to accept or reject cookies has become somewhat of a nuisance for the average online user. Also, one can argue they're not exactly the best for privacy. In a...

Posted by: Creativepool Editorial
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Industry

Word to the Winners of Annual 2020 - #AnnualSpotlight

To say 2020 was an eventful start to the decade would be a tremendous understatement. We've seen the industry come together even while apart, as a pandemic brought about one of the biggest social crises in the history of humanity and protests for...

Posted by: Antonino Lupo
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Inspiration

Of big cats and ambitions - #AnnualSpotlight

Mr Perou entered the Creativepool community like a comet piercing through the night sky. His stunning photography left an everlasting mark in our hearts since the date he joined, to the point that we were quite thrilled to see him enter Annual 2020...

Posted by: Creativepool Editorial
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Leaders

"Traditional design can still have a real impact" - #JudgeSpotlight

With over 25 years of experience as an art director and designer, Wellmark Executive Creative Director Mark Sammartino was a perfect fit for the Annual 2020 Publishing panel. As a juror for one field of creativity that kind of lost its essence with...

Posted by: Creativepool Editorial
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Leaders

Be proud of your work! - #JudgeSpotlight

"As an Italian, Silvia grew up surrounded by art and has always been fascinated by it, in particular interactive installations and immersive experiences." This is how Creative & Art Director at MullenLowe London Silvia Sella kicks off her bio here...

Posted by: Creativepool Editorial
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Leaders

Why craft matters - With the ECD of Name & Name - #JudgeSpotlight

When entering a craft-focused category, how do you make your project shine? What are those truly amazing projects that catch the eye and leave a lasting impression on the industry? Ian Perkins is the Executive Creative Director at Name & Name, a...

Posted by: Creativepool Editorial
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Inspiration

The humble confidence of The Dubs - #AnnualSpotlight

As our number-one ranked content agency on Creativepool, The Dubs certainly has a few noticeable Annual wins under their belt - and 2020 was no different. Crowned our People's Choice Small Agency of the Year and awarded the People's Choice in...

Posted by: Creativepool Editorial
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Inspiration

How AKQA became our 2020 Agency of the Year - #AnnualSpotlight

It is not every day that you get to become Creativepool's top ranked digital agency. The folks at AKQA are all incredibly talented and work hard to make sure their unique voice is heard in the industry, and no one year passes without them sharing...

Posted by: Creativepool Editorial
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Industry

Annual 2021: who will see your work this year?

Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....

Posted by: Creativepool Editorial
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Industry

Black Minds Matter UK and the 21K donor challenge - #BehindTheIdea

With the stigma around mental health issues and vulnerability still alive here in the UK, we can only imagine how bad it can be as a member of an underrepresented community. Black Minds Matter UK set out to change that. With a campaign/challenge...

Posted by: Creativepool Editorial
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Industry

How HarrimanSteel invited the industry to "fly its flag" - #BehindTheIdea

To say that 2020 was a year of tumult is easily an understatement. With lockdowns, BLM protests and increasing awareness about climate change, it truly was an incredible start of the decade and one during which brands learned how to embrace purpose...

Posted by: Creativepool Editorial
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Inspiration

Churning through lockdowns with UKTV and Peter Allinson - #AnnualSpotlight

"When the going gets tough, the tough get going." It is with these immortal words by Billy Ocean that Head of Design at UKTV Peter Allinson recounts his own experience with the past year of lockdowns and restrictions, moments of doubt and anxiety for...

Posted by: Creativepool Editorial
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Inspiration

Award-winning design all Round - #AnnualSpotlight

Freelance designer and illustrator James Round had never entered The Annual prior to 2020. The moment he did, he grabbed two Bronze prizes and was shortlisted for several others. He is now the #5 ranked Creative in the community, and for some really...

Posted by: Creativepool Editorial
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Inspiration

A pinch of Imagination - #AnnualSpotlight

As our top ranked Experiential Agency, the team at Imagination certainly has some fire in them and they want to make sure the entire creative industry knows about it. As you will read further below, Imagination knows how wonderful it is to be able...

Posted by: Antonino Lupo
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Inspiration

The great humility of Tanya Brookfield, CEO of ELVIS - #AnnualSpotlight

Remember the Golden Goobilee? You should. It was the brilliant ad that enraged conservatives back in February, to the point that an anti-LGBT petition tried to stop it from circulating online. Obviously they failed, and the beauty of that ad remains...

Posted by: Creativepool Editorial
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Inspiration

The very special place that is Taxi Studio - #AnnualSpotlight

As our 2020 People's Choice Independent Agency of the Year, Taxi Studio certainly isn't new to the Annual nor to winning prizes for award-winning work. Being our fourth ranked design agency on Creativepool, Taxi Studio's profile is an explosion of...

Posted by: Creativepool Editorial
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Leaders

How can we *truly* make a difference for the industry?

A chat with the authors of Sustainable Marketing, published by Bloomsbury Business Some time ago, we worked on a piece about greenwashing and the harm it can do to the industry on the short and longer term. Too many organisations are still making...

Posted by: Creativepool Editorial
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Inspiration

"Don't just copy and paste with your entry" - #JudgeSpotlight

Brand Team of the Year is an interesting category to score. Judges are exposed to a number of brilliant brands and their creative strategies, and like in the case of EVEN Creative Founder Dan Wilkinson, there will always be something amazing to learn...

Posted by: Creativepool Editorial

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