Leaders
AKQA Italy
Umberto Basso has been appointed as Managing Director of AKQA in Italy. Prior to this role, Umberto was Head of Emerging Technology at AKQA, and will now report into Matthew Bain, International Managing Director. Umberto will oversee AKQA...
Posted by: Creativepool Editorial
Leaders
Petcube Play lets you interact with your pet remotely from a smartphone
Petcube Play is a small device that allows users to talk to, play with and watch their pets from afar using their smartphones. The Play is an indoor camera compatible with both...
Posted by: Creativepool Editorial
Leaders
Navigate - Monarch
Airline Monarch has appointed Navigate to manage its affiliate programmes, Monarch Flights and Monarch Holidays. Previously managed in-house, the airline struggled to dedicate enough time and resources to the programmes. Navigate...
Posted by: Creativepool Editorial
Leaders
CHI & Partners - British Gas
On Saturday, British Gas unveiled its new brand initiative, “Smarter Homes For All,” a multi-discipline communications campaign designed to show how smart home technology can offer real benefits to...
Posted by: Creativepool Editorial
Leaders
Edit_ - Constellation
The Manchester-based brand consultancy Edit_ , which was founded in January by Karen Hughes alongside Khadija Kapacee, both formerly of brand consultancy True North, has designed the place branding for a local enterprise...
Posted by: Creativepool Editorial
Leaders
Ocean Outdoor - BBC Three/Hyundai (Piccadilly Lights)
Hyundai has renewed its commitment to both Ocean Outdoor and the UK’s most iconic DOOH location, confirming that it will continue to maintain its presence on the iconic Piccadilly Lights...
Posted by: Creativepool Editorial
Leaders
MEC Tonic
MEC UK has hired Sarah Salter to lead MEC Tonic, its innovation division, Jason Dormieux, the MEC UK CEO announced this week. The brand innovation space is at a pivotal point, as innovation has yet to deliver returns that brands are...
Posted by: Creativepool Editorial
Leaders
J. Walter Thompson/MPC - Berocca
J. Walter Thompson London and Berocca have introduce “Roccy,” a chameleon who body pops to Panjabi MC, in a brand new through-the-line campaign that aims to get the UK energised this spring. Berocca is...
Posted by: Creativepool Editorial