Design

*

Rebrand Roundup: Quorn, Hellmann's, and Vocation Brewery

Published by

WPA Pinfold – Harvey's Brewery

*

WPA Pinfold has designed the packaging and branding for Harvey’s Brewery’s new craft beer range, which looks to target a younger audience with a painterly style. The consultancy worked with a local artist to create paintbrush-inspired illustrations for the packaging, which uses colour to differentiate between beers in the range. Harvey’s brand colours of gold and teal blue are also used across the packaging. The new range aims to help Harvey’s Brewery target a new, younger generation of consumers, says WPA Pinfold.

 

Bulletproof –

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Design

*

Design

First look: Product Launches

designjunction is set to be the platform for hundreds of product launches from global brands including: Another Country, Bethan Gray, Channels, Deadgood, Design House Stockholm, Friends & Founders, Humanscale, LSA International, Icons of Denmark,...

Posted by: designjunction
*

Design

Rebrand Roundup: Poetry, hair, taxis and other stories

Pentagram - Poetry Foundation A Pentagram New York team led by Michael Bierut have designed a new, typography-based visual identity for US-based organisation The Poetry Foundation. The organisation, based in Chicago, is a literary group and...

Posted by: Industry Updates
ad: Date a Creative
ad: Check out our profile and live jobs!