About me

A seasoned marketing professional who for the last 18 years has worked at some of the world's best marketing communications companies including the Ogilvy Group, McCann Worldgroup and Engine.

As Global Marketing Director of award-winning global design agency, jones knowles ritchie, Matt is responsible for getting jkr noticed and chosen by amplifying celebrating what makes the agency unique; Charisma By Design(TM).

Prior to joining jkr, Matt launched his own creative agency, published a book and has been a consultant to over 20 creative agencies throughout his career significantly contributing to their growth, profile and award wins.

Matt has a wealth of international marketing experience having developed and implemented campaigns for the likes of Camelot, Carlsberg, Maxxium, Diageo, Bacardi, MasterCard, Unilever and Coca-Cola.

His agency experience is multi-discipline and includes; brand design, shopper marketing, promotional marketing, experiential marketing, PR and social media.

Skills

Communciations, Marketing, PR

Sector Experience

alcoholic drinks, Consumer packaged goods, financial services, FMCG, Gambling, marketing communications, Retail, Soft Drinks

Awards

Clios - Gold, Creative Circle Award - Gold, Creative Circle Award - Silver, DBA Design Effectiveness Award, Eurobest Award Shortlist, FAB Award, graphis, New York Ad Festival - Second Prize, PentAward - Diamond

Clients

jones knowles ritchie

Trade Associations

d&ad, Design Business Association DBA

Recommendations
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Currently No Recommendations
Achievements
Top 100 Influencer of the Year 2017 Top 100 Influencer of the Year 2016
Influencer:

Matt Parkes was recognised as an Industry Influencer on 15th March 2016

Top 25 Marketing Director Project featured:Courvoisier: The Toast of Paris
on 17th July 2015
Project featured:IRN BRU: Fabric of the Nation
on 19th August 2015
Project featured:Q3 2015 advertising campaign
on 18th January 2016
Project featured:Young's: Signs with Stories
on 17th February 2016
Project featured:The Domino Effect
on 13th April 2016
Project featured:Hippeas
on 2nd August 2016
Project featured:IRN-BRU
on 2nd August 2016
Project featured:Butterfly Twists
on 24th January 2017
Project featured:Kashi Redesign
on 24th January 2017
Project featured:Berlei Redesign
on 24th January 2017
Project featured:Budweiser Liberty
on 24th January 2017
Project featured:Budweiser Aluminum Bottles
on 24th January 2017
Project featured:Jura: The Elemental Collection
on 24th January 2017
Project featured:Jura 1984 Vintage
on 24th January 2017
Project featured:Budweiser Olympics
on 31st January 2017
Pro member:

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Contributor:

Matt Parkes has been a Contributor since 10th December 2015.

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Tagged Job Titles
Contract
Perm
Location
London, Surrey, United Kingdom
Skill Level
Director
Languages
English
Creativepool member since 10 December 2015