Magazine

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Technology

Dyson Thinks Your Humidifier is Unhealthy

Renowned British technology company and vacuum cleaner dons Dyson, recently launched its first humidifier, but unlike most humidifiers, which have been known to spread unwanted, potentially harmful bacteria, Dyson's claim their industry-first model...

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Advertising

McCann's Nestle account gains new global ECD

It was announced yesterday that Adrian Botan has been promoted to the role of global executive creative director for the McCann Worldgroup's Nestle account. Botan will join fellow global executive creative directors James Dawson-Hollis, Bill Wright...

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Advertising

Former Leo Burnett employees make exciting moves in ad land

Luke Atkinson, former head of planning at Leo Burnett Sydney, will be moving to New York to serve as vice president of consumer and cultural planning for Smirnoff vodka. Atkinson left Leo Burnett earlier in the year to get married and was replaced by...

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Advertising

Bose goes all in with IPG and WPP

The UK-based audio equipment maker Bose recently consolidated its media agency business between Interpublic Group and WPP shops after a lengthy review, which began in the spring. The review, which was supported by the London-based search consultancy...

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Advertising

Rob Lowe unleashes his painfully awkward side for DirecTV

In a new ad for DirecTV, the American satellite TV provider and broadcaster, Rob Lowe stars as a man who is painfully awkward as he continues to give his reputation as a handsome, Hollywood heartthrob a run for its money following the already...

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Advertising

The Ad World Weekend Roundup (20/10/14)

The last week has seen quite a few notable moves in ad world, with a few significant appointments that I've already touched on (including Lindsay Pattison's appointment to global CEO of Maxus), as well as those listed below. Nils Leonard has been...

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Advertising

Snapchat move into the advertising game stateside

Over the weekend, popular picture messaging service Snapchat (which has been in the news of late due to the recent server hacks dubbed “The Snappening” by opportunistic perverts everywhere) revealed its first ads for US users, a move that...

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Social Media

VivaKi sponsor original AOL On Network shows

VivaKi has been announced as the exclusive advertising partner of four new AOL Originals shows that will be available exclusively through the AOL On network in the UK and across AOL owned publishers and sites such as The Huffington Post, Engadget and...

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Technology

Design your own “Monster Hunting” experience this Halloween

A leading name in Augmented Reality enabled products and entertainment has recently partnered with the UK supermarket chain Asda to bring the “Asda Spook Squad” to life in an “Monster Hunting” experience developed by Momentum...

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Advertising

Two significant promotions in the ad world

Two big appointments were announced yesterday. The first concerns Lindsay Pattison of the WPP media agency Maxus, the smallest of the media agencies within GroupM, the division of WPP that oversees media, also overseeing MEC, MediaCom and Mindshare....

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Design

Seymourpowell address a serious problem in the e eye-care world

Leading product design consultancy Seymourpowell recently announced a complete re-design for Bausch + Lomb's “Artelec” eye care range, with a shift in packaging that aims to create “A point of difference in both the consumer and eye...

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Advertising

New LA global creative agency focus on music

Alan Sartirana, the co-founder of the Filter Creative Group, which announced it would be shutting its doors this summer, recently announced he'd be launching a new full-service global creative agency. Anthemic will specialise in “Strategy,...

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Advertising

Fake TV show by fake agency are being sold worldwide

TBWA Helsinki has teamed up with Fremantle Media, the producers of hit American reality shows such as “American Idol” and “The X Factor” to produce ad campaigns for the Finnish ad agency sitcom “Buy This!”...

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Social Media

Twitter help Sky 'Amplify' online content and sponsorship fusion

Sky has become the latest brand to sign up to Twitter's 'Amplify' video advertising platform in an effort to integrate its content and sponsorships online. The Amplify platform first launched in May 2013 and now has more than 70 partners (including...

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Advertising

Publicis Groupe back Israeli digital advertising group

It was announced recently that Matomy Media Group has agreed to sell just under 25% of itself to the French media conglomerate Publicis after the Israel-based company floated on the London stock market. Publicis will be buying 20% of Matomy's shares,...

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Awards

The Winners of The 4th Annual Lovie Awards Are…

If you appreciate creative, inspiring online work, get ready to cheer: After a long and thrilling season, marked by nearly 1,500 entries from all across Europe, The Lovie Awards has officially announced this year's winners. And we're proud to share...

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Social Media

Teenagers are bored with Facebook. But why is that such bad news?

MySpace is an astonishing use of new technology, which links people to one another, and allows them to share news, views, photos and comments. It is extraordinarily popular, particularly with younger people, and is growing every day. This makes it...

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Advertising

MediaCom land lucrative A-B InBev account

The WPP shop MediaCom has been selected to take care of US media planning and buying duties for Anheuser Busch InBev, the brewing giant whose brands include globally recognised beers such as Budweiser, Bud Light, Stella Artois and Beck's. The company...

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Advertising

The Huffington Post and Leo Burnett make it exclusive

Influential online news blog The Huffington Post recently announced an exclusive partnership with advertising network Leo Burnett, which promises to completely transform the relationship between creative agencies and publishers. This is the first...

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Technology

YouTube celebrate digitisation of Old Street EC1 Roundabout

London's Old Street EC1 Roundabout has recently been brought kicking and screaming into the 21st century with a state-of-the-art, four-screen digital billboard. To celebrate this digitisation, a YouTube ad campaign has been launched to raise...

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Entertainment

SoundCloud posts significant 2013 losses

The online music sharing platform SoundCloud has proven to be one of the great online musical success stories of the last few years, with an average of around 175 million users signing into the site to listen to and share their own music every month....

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Fair game? The ugly world of trolling

By virtue of the fact that you're reading this blog, you almost certainly know what trolling is. For those of you that don't, it's when people with absolutely no penis (and whatever the female equivalent is) leave nasty comments on blogs, online...

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Advertising

NRMA Insurance launch new campaign from award winning agency

A new campaign for Australian insurance firm NRMA Insurance, highlights its home and contents insurance policy with an amusing 30-second TV spot that shows a family of possums breaking into a family's home while they're away on holiday. The campaign...

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Entertainment

WCRS and Now TV bring The Walking Dead to life!

To celebrate the return of the perpetually popular zombie-drama series The Walking Dead, the 5th season of which debuts tonight on the FOX channel in the UK, creative agency WCRS and the internet television service Now TV have teamed up to bring the...

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Advertising

M&C Saatchi appoint new CEO with a digital background

M&C Saatchi announced yesterday that it has drafted in Tom Bazeley, founder of the digital agency Lean Mean Fighting Machine (LMFM), as its new CEO. Bazeley, who replaces Camilla Harrisson, who quit last week to lead Anomaly London, co-founded LMFM...

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