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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
Read the revolution
creativepool.com/weareamplify
Inspiration
Workshop
Leaders
Features
Industry
Articles
Features
Is TikTok’s Time Ticking Down? What Does That Mean for Brands and Agencies?
Inspiration
The 3D printed kids’ headphones made from waste #CreativeCaseStudy #SustainabilityMonth
Workshop
Portfolio Critique: A Rabbi and a pen walk into a bar
Leaders
How diving for data could be the making of creativity
Leaders
Behind the Idea: Making the sun shine for Nivea
Workshop
5 ways to go green and save your business money
Industry
Global Creative Calendar: June 2019
Leaders
From looks to leads: 3 steps on making the most of your web traffic
Spotlight: Art director Stephen ONeill gets high on type
Leaders
Behind the Idea: Bringing down the house for Lacoste
Industry
D&AD Professional Awards 2019 winners and rankings
Inspiration
Desperados set to intoxicate the dance world with Paintworks
Features
One year on: Winners, losers and what we've learned from GDPR
Leaders
Is your brand stronger than your product?
Inspiration
Spotlight: X-Wing marks the spot in James Birks film art
Leaders
Lacoste replaces logo for Biological Diversity Day
Leaders
Beer can QR codes tell stories of songs that were Big in Japan
Inspiration
Celebrate 15 years of INSA at the D&AD Festival 2019
Leaders
Tech talent choose the most innovative offices
Workshop
Top 5 copywriting tips from creative director Max Vinall
Leaders
The power of real: Balancing authenticity with social media pressures
Industry
Cannes Lions 2019: Essential party guide
Leaders
Behind the Idea: Building (Jeff) Bridges with Amstel
Workshop
A quick one on social media marketing
Inspiration
In an age of mistrust, out-of-home inspires confidence
Leaders
McCafé returns to the ridiculous world of coffee
Leaders
Dream Pack print ads say Stop the Killing
Workshop
10 reasons why branding is important
Leaders
Game of Thrones stars recreate SodaStream ad for sustainability
Inspiration
Spotlight: Tyrion Lannister stands tall in Morales-Lee illustrations
Leaders
New Butlin’s swimming pool brings the seaside inside
Leaders
Grey Mexico's YouTube tutorials kill two birds with one stone
Leaders
Why ecce.'s running through 5k of mud for mental health
Leaders
4 ways to amplify your brand purpose through film
Leaders
London’s first ever robotic bartender enters the Barbican
Leaders
Behind the Idea: Restoring Faith for ŠKODA
Leaders
Slinky Halifax ad goes beyond the big screen
Workshop
Portfolio Critique: Spencer Gabor (again!)
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