Email Marketing Manager - Retail

This job listing has expired
  • London  
    £35,000 to 40,000 p/a  
  • Company
    Digital Gurus  
    Start date
  • Closing date
    10 April 2017  
    Posted on
    13 March 2017  


I am working with a retail type company in their search for an email marketing manager. This is a really good opportunity for someone who likes responsibility, autonomy and has a breadth of experience in email marketing. We are looking for someone who can get their strategic head on but also not be afraid to get their hands dirty!

To be considered I will need you to have the following:

* Proven track record of email marketing management - preferably from a retail or FMCG background
* Knowledge of and passion for email marketing trends, a strong understanding of digital culture and the role social plays within that

More importantly below are some of the things you will be doing in this role, therefore you should be experienced in the below:

* Own campaigns from end to end - manage the daily set-up of both one-time and automated email campaigns including creating and editing email templates, manage targeting and segmentation, scheduling, editing, and deployment to drive sales and engagement
* Optimize against key metrics including CTR, open rates, sales and engagement rates.
* Manage a continuous, meticulously planned and documented testing plan to continually improve performance of the email channel.
* Strong analytical and quantitative skills, ability to use data to develop and measure marketing campaigns. You must be very comfortable using data to make recommendations and drive decisions.
* Be the principle resource for all email marketing discussions, supporting national and local initiatives and looking for cross divisional connections and synergies

If you are interested and are an experienced email marketing manager I would love to hear from you and brief you on the role.

Sorry this job has been removed from Creativepool

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