ABOUT

WY Partners are a Financial Consultancy offering specialist M&A advice to the media and technology sectors. I was approached to create a new brand identity which moved away from the mundane industry standard and engaged with the right people.

A strong monogram is paired with a minimal colour palette to give a sense of clarity and confidence without becoming too corporate. A new website was designed involving a distinct photographic style to communicate the focus on new approaches and insights to allow each deal to be looked at from all possible angles.